You’ve got a FaceBook page that looks great and are getting lots of fans, but are you happy with the limited demographic details that facebook offers about your visitors ?

In this post I’ll show you how to track if your FaceBook page is working for your business.

How to track Keywords used to arrive at your FB Page, traffic sources and much more using Static FBML.

Step 1: Create a Google Analytics account ( in case you don’t already have one ) and create a new website profile for your facebook page. Enter the domain as facebook.com and even though you will be told that you have to activate or verify the site don’t worry about that. Once the profile is created you will get a code that looks like UA-4124123-1

Step 2: Create your custom image tag for each page. Enter the Tracking code into this Free FBGAT Tool here or download the script from here and host it on your own server (courtesy of webdigi.co.uk). In the analytics code you’ll enter the code given to you by google analytics, in the domain you’ll enter the site url used to create the tracking code ( facebook.com ) and in the page link enter the page link to identify which page the tracking is for. Once done you’ll get your custom code to be added to your FBML page.

Step 3: Add the Custom code to your Facebook page using Static FBML . I recommend adding the code to the bottom of the page so that it does not interfere with your page.

That’s all there is to it. Let the analytics pull the data and use it for your tracking purposes. Of course you could take it another step and distinguish fans and non fans visits and activity by setting up funnels, goals and segments.Webdigi has graciously shared their code for distinguishing fans and non fans activity on their FB page here .

Implement the above steps properly and you’ll see the results. In case you dont have the time to do it yourself or are just lazy feel free to contract it out to my team and we’ll take care of it for you. You can contact me through the Contact Page here. These steps have worked for me and my team successfully.

I hope you found this write up on How to add Google Analytics for your FaceBook Fan Pages helpful. Do share your thoughts and feedback  in the comments below.  We do reward regular commentators with do follow links.  Don’t forget to sign up for my free newsletter and follow me on twitter ( i will follow back )

This is a continuation of my previous post on 3 Steps To Get Your Business Listed in Google Local Listings where i showed you how get your Business listed in Google Local Listings.

Since everyone has not started listing their business in local listings there is a need to rank higher in local listings.

I’ll share the Five Proven Steps To Rank Higher in Google Local Listings.

How to Rank Higher in Google Local Listings

1) Add Keywords to your Company Name and Description : If your Business Name happens to have your Keywords in them then definitely use that name in the listing. Don’t make up a new name with the keywords just for the listing. Google gives you the ability to add a description describing what services the company offers. Make sure your content has your keywords along with Location added along with the prime features. This description is used by google in calculating rankings.

2) Add Logo, Photos and Video : Make sure you take advantage of Google’s option to add your Logo to your listing. Also add as many photos and Video’s that show the viewer who you are and what your Business is about. This lets them know more about your business and how you can help them. The more photos you add the better it is. Do make sure the quality of the photo’s and Video’s are decent.

3) Get Tons of Reviews : The more the reviews that you have the better your listings stands out from the rest. Don’t make the mistake of faking reviews, you will get caught and its not worth it. Get as many reviews from previous clients who have used your service in the past. Have your reviews have your Location in them. Reviews play a strong role as to whether the visitor would click on your site URL.  Think about it, which Dentist would you rather go to.. one with 5 Good reviews or one with 50 Great reviews ?

4) Add a Company Coupon : A lot of people don’t know you can add a Company Coupon to your local listing. Nothing gets more traffic then a great coupon offer. Create an Urgency to use the Coupon. Make the customers see value in you through your coupons.

5) Create One Way Links for Your Listing : Now that you’ve optimized your local listing, you need to create one way links for it. Just like any other page on your website you need to push it higher in rankings and one way links does the trick. You can get links from indexed articles on top article sites, links from your own website, your social profiles. These links will push your listing higher in rankings.

Implement the above steps properly and you’ll see the results. In case you don’t have the time to do it yourself or are just lazy feel free to contract it out to my team and we’ll take care of it for you. You can contact me through the Contact Page here. These steps have worked for me and my team successfully.

I hope you found this write up on Rankings in Google Local Listings helpful. Do share your thoughts and feedback  in the comments below.  We do reward regular commentators with do follow links.  Don’t forget to sign up for my free newsletter and follow me on twitter ( i will follow back )

Contact us for getting your Business Listed in Top Rankings in Google Places, Yahoo Local Listings and Bing Local.  You can reach us at

Sales (at) RamitNarang.com

This is the third and final post in the Series on Local Search Engine Optimization. In this post i’ll show you how to get your Business listed in Bing Local Listings. Last week we talked about Yahoo Local Listings.

People ask me ” Why do i need my Business Listed in Local Listings on Search Engines ? “  I then ask them a simple question” Do your Customers finds you through local searches on Bing ?“  That answers their question on geographic targeting.

So let me show you How to Get your Business Listed in Bing Local Listings in 3 Easy Steps.

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STEP 1 : Provide Your Business Details

Visit Bing Local Listing Center and log in using your Windows Live Username and Password. You’ll then be prompted to enter your Business Name, Address, Telephone. Bing Verifies if your Business is already listed and if not will create a new listing for you.

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STEP 2 : Choose Categories and Info about Your Business

Here you can choose your relevant categories and enter all the information on services that your business provides. Bing also allows you to provide links to relevant pages on your site. Eg A Cellular Dealer may provide links to their Specials Page, Contact Form, and Reviews on Ebay.

The more info you provide about your Business adding the right keywords to your description, the better your listing will rank.

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STEP 3 : Verify Your Listing

Just Like Google Local Listings you may choose to verify your listing by Phone or by regular mail. Once you’ve verified, your listing will go live in a few weeks.

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Bing Local Listing is currently only available to US Business. There are some rumors that it may be available to UK Business as early as next November.

Also we have noticed that bing verifies listing from an independent database.  You can add your listing here if you’re business is outside the US and your listing may get listed before others once bing starts local listings in your country.

You may also be aware that Yahoo and Microsoft have entered into an agreement where bing will be the default search engine on yahoo.com. This should be enough for you to add your listing on bing today !

In case you’d like for us to list your business on all the local listings for bing, yahoo and google feel free to contact us. We also offer enhanced listings ( superpages, citysearch and more )

UPDATE: June 2010 Bing UK Users can now add their business for local listing on this site as Confirmed on Bing’s own site here.

If you liked this article, do leave your feedback below and do follow us on twitter and sign up for our free newsletter.

In my last post i showed you how to get your Business Listed in Google Local Listings. Today, I’ll show you how to get listed in yahoo local listings.

Yahoo Local Listing are a great way to get targeted traffic to your site or qualified leads from people interested in your product or service.

Unlike yahoo adwords,  yahoo business local listings can be free or a flat monthly fee.

I’ll show you in 3 easy steps how to get your business listed in yahoo local listings.

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STEP 1 : Provide Your Business Details

Visit Yahoo Local Listings (US)  or Yahoo Local Listing ( Canada) and log in using your yahoo username and password.  Once logged in you’ll enter your name, business address, telephone, website URL ( if you have one ) hours of operation.  For those working as consultants from home, you get to decide if you want your business address listed or just your telephone and email and website.

STEP 2: Choose Your Categories

Only choose relevant categories for your business listings.  If you’re an SEO Firm then you may consider a category like Internet Marketing.  You’ll choose your main category and then choose the appropriate sub category. You may choose multiple categories for your listing.

STEP 3: Review your Listing and Confirm

Once you have added your details then you can review how your listing will be displayed and submit your request for a free basic listing or choose an upgraded ad for a flat monthly fee.

You have 3  options

1) Basic Listing for free

2) Enhanced Listing for $9.95/month that allows you to add a logo, links to coupons

3) Featured Listing for approx $25/month for top placement.

If you’re having trouble getting your site listed in Yahoo Local Listings and need advise do post your questions below or feel free to contact me here or on Twitter.

The Next Post will be on Steps To Get Your Business Listed in Bing Local Listings.

Ever done a google search for a service in your own area and seen listings for local providers show up on google maps BEFORE your normal google search results ?

Yes, you know what i’m talking about. You probably wondered how did they get there? I wish my Business was also listed on top of the local search results.

Well Now you can ! I’ll show you how in 3 Easy Steps.

I’ve seen firms have great Internet presence, however have weak local Internet presence. Its important to have a Strong Local Presence and this can be easily done using the 4 steps that i have listed below. It takes a few minutes to do it your self and is well worth it. This is Part 1 of a 3 Part Guide on How to Get Your Business Listed in Local Search Engine Listings. ( Google, Yahoo and Bing )

STEP 1 : Provide Your Business Details

Visit Google Local Business Center and log in using your Google/Gmail Username and Password. You’ll then be prompted to enter your Business Name, Address, Telephone, Email, Website URL, a Brief Description of your Business ( 200 words max ) and up to 5 Categories for your Business.

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STEP 2: Choose Your Verification Method

Once you have entered your Business Listing Details then you’ll have 2 Choices for Verification

(i) Phone Verification : Where Google calls the telephone provided

(ii) Mail Verification : Where Google sends you a postcard with a verification code

I’d recommend taking the mail verification as its better then waiting for a call. And you could get lucky and get a $100 Adwords Coupon from Google. Here’s what the verification card looks like.

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STEP 3: Confirm Verification Using Code

Verify your listing using the verification code either given to you on the phone or on the post card from Google and your listing will go live in about 6 weeks.

As you can see adding your site to be listed in Google Maps Local Listing is simple and easy. You dont need to hire a Professional SEO firm to do this for you. However for those who dont have the time and would rather hire someone to do this for them, feel free to contact me

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What i showed you was how to get the basic listing in Google Local Ads. Well recently Google took it a step forward and now offers an upgrade where you get a unique phone number from Google for tracking calls that you get from visitors to your local listing ad, ability to add Coupons, Detailed report on the calls received, clicks to your ad, driving directions to your business.

This upgrade is available for a flat monthly fee which varies based on your location, categories and is only available in San Francisco and San Diego, California for the moment.

If you’re having trouble getting your site listed in Google Local Listings and need advise do post your questions below or feel free to contact me here or on Twitter.

Next Steps To Get Your Business Listed in Yahoo Local Listings