As a business, it can often be frustrating and difficult trying to drive traffic to your business Facebook page let alone gain fans. On any given day, there are 864 million active users on Facebook. While there are over 1.1 billion active accounts on Facebook. However, there are only 15 million active business accounts. If all the active businesses on Facebook tried to evenly reach out to even half of the active Facebook users, 1 business would only reach 0.03 people.